I believe a san-serif font was the inspiration for this ad. I think it's a clever use of text because it makes you remember the importance of having a pen.
This picture of the text messages was a great use of text because he shows the danger of using your cell phone while driving.
I really love the post-it note ad! I almost posted this one on my blog too! I love the idea and it really conveys the message. You use post-it notes to remind you of things; here the designer has arranged the post-it notes to spell out "buy a pen." Very humorous!
ReplyDelete